Ideal LeidaIdeal Leida

type, typography, branding, marketing, fashion, style, graphic, graphic design, luxury, smart, logo, logotype, art direction, creative director, creative direction, art director, art, font, strategy, visual identity, identity, brand, corporate identity
type, typography, branding, marketing, fashion, style, graphic, graphic design, luxury, smart, logo, logotype, art direction, creative director, creative direction, art director, art, font, strategy, visual identity, identity, brand, corporate identity
Barneys Magazine, BarneysMagazine, Catalog, Fashion, men's, architecture, EdwardLeida, Edward, leida, idealleida, graphic design, branding design, nyc, design agency, packaging design, poster design, modern art, modern design, creative, creative agency, typography, NYC design, branding design,
Barneys Magazine, BarneysMagazine, Catalog, Fashion, men's, architecture, EdwardLeida, Edward, leida, idealleida, graphic design, branding design, nyc, design agency, packaging design, poster design, modern art, modern design, creative, creative agency, typography, NYC design, branding design, illustration
Barneys Magazine, BarneysMagazine, Catalog, Fashion, men's, architecture, EdwardLeida, Edward, leida, idealleida, graphic design, branding design, nyc, design agency, packaging design, poster design, modern art, modern design, creative, creative agency, typography, NYC design, branding design, illustration

Barney’s New York The Window

Ideal designed and formatted “The Window” in print which was created as an extension of Barneys New York “The Window” online.

This combination catalog and magazine was developed to create a 360 degree approach to the Barneys New York brand. It combines luxury merchandise and luxury centric editorial content to serve as both a shopping vehicle while galvanizing Barneys New York as a lifestyle brand.

Beautiful modern design, compelling fashion and still life photography are the foundation of it’s look, feel and tone.